Sportsbet App

Sportsbet App Average ratng: 4,4/5 7346 votes

Sportsbet delivers the complete online betting experience for punters. Our Sportsbet review looks at their racing bet types, promotions, mobile app and more. The Sportsbet app is available for Android, iPad, and iPhone mobile platforms. One of the best things about Sportsbet is its wide range of sports. Bet on harness races, greyhounds races or today's horse races right now. Join Australia's Favourite Online Betting and Entertainment Website. Update your Sportsbet App (iOS). Installing the Sportsbet Mobile App. Update your Sportsbet App. The online gambling landscape is always changing and evolving with competition being the main driving factor behind all the changes. Over the years, we have seen large casinos and sports betting.

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The online gambling landscape is always changing and evolving with competition being the main driving factor behind all the changes. Over the years, we have seen large casinos and sports betting companies use many different strategies to win over the players and one of the largest Bitcoin betting platforms has just made a move that will secure them a significant influx of brand new players.

On December 20th, Sportsbet.io has announced its partnership with the All Football App which will have the bookie accepting wagers in SOC Coin, the app’s official alt coin. So far, SOC Coin was used by app users within All Football and could be won or purchased in the app’s store. Now, users will be able to use their accumulated coins to make real bets with a proper bookmaker.

A Leading Football App

All Football has been one of the leading football stats apps for some years now, boasting an international audience of well over 5.000.000 users. The app recently announced that football superstars Eden Hazard and Sergio Aguero would be joining their company as brand ambassadors, which clearly goes to show what a massive company we are talking about.

All Football is clearly in a phase where growth is the name of the game and the partnership with Sportsbet.io is one that will be equally beneficial to both the app and the popular alt coin sportsbook. All Football continues to climb the ranks of the most popular sports apps, ranking top 10 in its category in dozens of different countries.

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Crypto Betting as the Future

Crypto currencies have certainly made many things easier, and online gambling is one of those things. With more and more bookies accepting crypto currencies, players from all parts of the world now have an easy way to place wagers without being restrained by their governments, banks or other factors.

The fact that cryptos are accessible to just about anyone has made crypto gambling extremely popular and has allowed operators such as Sportsbet.io to grow fast and acquire millions of players virtually overnight.

Sportsbet.io made a name for itself during the 2020 World Cup in Russia when the bookie truly made a push for market share by offering many unique elements such as their Twitch based show “Your Road to Glory” and their “World Cup Centre”.

The bookie is now looking to expand even further and the strategic partnership with All Football is set to put them on the map even more than before. Once the deal is fully in place, All Football users will be able to use their SOC Coins to place real money wagers with Sportsbet.io which offers hundreds of sports events that users can bet on a daily bases.

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This way, all users of All Football will be able to place wagers via a safe and reliable sports betting platform without having to worry about local regulations, payment methods and all the other unnecessary concerns. A simple purchase of SOC Coins in the All Football store will be all it takes to start making real money wagers from now on.

Sportsbet.com.au
TypeSubsidiary
IndustryOnline gambling
FoundedMay 1993
HeadquartersMelbourne, Australia
Barni Evans, Sportsbet CEO
OwnerFlutter Entertainment
Number of employees
869[1]
Websitesportsbet.com

Sportsbet.com.au, also known as Sportsbet, is an online gambling company owned by British conglomerate Flutter Entertainment, primarily targeting the Australian market. Sportsbet is licensed as a corporate bookmaker in the Northern Territory under the Racing and Betting Act 1993 (NT). Sportsbet offers betting services online through its website and its mobile app (on IOS and Android) as well as by telephone, and has more than 1.25 million Australian customers as at the end of 2019.

Sportsbet is headquartered in Melbourne and operates within the strict boundaries set by multiple Australian regulatory authorities at a federal and state level. This regulation involves varying restrictions on products and promotional activities that can be offered by licensed corporate bookmakers in Australia.

The company was acquired by Paddy Power in December 2010, and since 2 February 2016, it has been owned by Flutter Entertainment plc.[2][3]

Flutter Entertainment plc (formerly Paddy Power Betfair plc) is a bookmaking business created by the merger of Paddy Power and Betfair. It is listed on the London Stock Exchange, and is a constituent of the FTSE 100 Index. It operates under various brands including Betfair, Paddy Power, Sportsbet, TVG and FanDuel.[4][5]

History[edit]

The business name Sportsbet Australia was first registered in 1994, with the Sportsbet.com.au domain name registered in 1999. In 2005, Matthew Tripp bought all shares of Sportsbet.

In May 2009, 51% of Sportsbet.com.au was acquired by Irish bookmaker Paddy Power. Paddy Power continued the Sportsbet brand name and company operation as a separate entity, while offering additional services.[2] The takeover allowed Sportsbet.com.au to acquire rival betting company International All Sports Limited, for 27.2 million euros.[6]

In March 2011, Paddy Power took full ownership of Sportsbet.com.au, paying A$132.6 million for the remaining 39.2% share, which valued the entire company at A$338 million.[7][8]

Paddy Power and British rival Betfair agreed terms for a merger on 8 September 2015. The business is owned 52% by the former Paddy Power shareholders and 48% by the former Betfair shareholders.[9] The merger was completed on 2 February 2016.[10] On 5 April 2016, it was announced that 650 jobs in United Kingdom and Ireland would be lost at the company.[11]

On 6 March 2019, Paddy Power Bet Fair announced that it would rebrand as Flutter Entertainment plc, pending shareholder approval at the company's annual general meeting in May. Flutter was originally the name of a betting exchange acquired by Betfair in December 2001. The company stated that the rebrand, which took place on 28 May 2019, would not affect the company's individual customer facing gaming brands.[12]

In May 2020, the global merger between Flutter Entertainment and The Stars Group was finalised following regulatory and shareholder approvals. Sportsbet and BetEasy formed the Australian component of the merger.[13] Incumbent CEO of Sportsbet Barni Evans was appointed to lead the combined Sportsbet and BetEasy businesses, with a decision made to move forward with the sole Sportsbet brand, retiring the BetEasy brand following a period of migration and integration.

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Management[edit]

Sportsbet's current CEO is Barni Evans. Barni joined Paddy Power in 2001 as Director of Marketing for Paddy Power in Europe. He joined Sportsbet as a non-executive in 2009, and as an executive in 2011, serving in commercial and marketing roles before being appointed CEO in March 2018.

References[edit]

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  1. ^https://www.linkedin.com/company/sportsbet/
  2. ^ abEddy, Andrew (15 May 2009). 'Irish giant snaps up Sportsbet'. The Age (Australia). Retrieved 11 April 2013.
  3. ^@globalgallop, Shane Anderson -. 'Huge Sportsbet result for Paddy Power'. RACING.COM. Retrieved 21 June 2017.
  4. ^Kate Palmer (4 May 2016). 'Paddy Power's Betfair merger pays off with £11m profit boost'. The Daily Telegraph. Retrieved 12 June 2017.
  5. ^'Online casino NZ'. Sunday, March 29, 2020
  6. ^'Paddy Power's Sportsbet buys IAS'. RTÉ (Ireland). 3 June 2009. Retrieved 10 April 2013.
  7. ^'Paddy Power to buy out Sportsbet'. BBC. 23 December 2010. Retrieved 10 April 2013.
  8. ^Gluyas, Richard (26 December 2010). 'Luck of the Irish for Sportsbet founder as bookmaker buys up'. The Australian.
  9. ^'Paddy Power and Betfair merger agreed'. The Guardian. Retrieved 29 January 2016.
  10. ^Michael Cogley (2 February 2016). 'Paddy Power Betfair begins trading after €8bn merger is completed'. Irish Independent. Retrieved 21 September 2018.
  11. ^Bill Wilson (5 April 2016). 'Paddy Power Betfair to cut 650 jobs in UK and Ireland'. BBC News Online. Retrieved 5 April 2016.
  12. ^Barber, Bill. 'Paddy Power Betfair group to change name to Flutter Entertainment Horse Racing News Racing Post'. Racing Post. Retrieved 6 March 2019.
  13. ^Gallagher, Erin-Marie. 'Sportsbet.au to absorb beteasy as part of Flutter-stars merger'. SBC News.
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